Founded by trailblazing Swiss naturopath Alfred Vogel, A.Vogel still follows his mantra of “fresh is best”, using only the freshest plant-based ingredients in their herbal medicines, Herbamare seasonings and other food products, along with organic Biosnacky seeds that let you grow nutritious sprouts right in your own kitchen.
A.Vogel’s namesake and founder Alfred Vogel believed that the choice to eat a balanced diet of fresh, organic, wholefood plants, made with love and respect towards life and nature, is the most important choice one can make for health and healing. The company thus not only offers natural foods, herb seasonings and remedies made according to this principle, but also provides reliable natural health information both online and in print to empower people everywhere with an understanding of how to improve their own lives and health through a more natural and holistic approach to wellbeing.
Born near Basel, Switzerland, in 1902, Alfred Vogel became an early advocate of health food and holistic natural healthcare involving fresh herbs and other plants. After operating a local health food store and founding a still-published healthy-living magazine during the 1920s, he devoted the rest of his life to naturopathic research in which he developed scientifically valid natural remedies and travelled the world to find more, absorbing the wisdom of Native Americans, Native Australians, African tribesmen, and practitioners of Asian traditional medicine in India, Japan, Korea and Hong Kong. Between trips, he wrote the bestselling The Nature Doctor and founded several successful health food companies.