Celestial Seasonings is America’s first and most famous herbal tea company, known for its iconic box artwork as well as its unique blends such as Sleepytime, Red Zinger, Bengal Spice and Tension Tamer.
Celestial Seasonings founder Mo Siegel grew up among Colorado’s Rocky Mountains. He would eat the wild berries that grew there, and he knew all the herbs. So when he opened an art gallery / health food store in the late 60’s, he sourced some of his wares very locally, simply hiking out to harvest herbs which he sewed by hand into muslin teabags. His teas were so popular that he partnered with a few friends to turn them into a company. Celestial Seasonings really took off in 1972 with the introduction of their now-famous Red Zinger and Sleepytime blends, and after three decades of growth Mo himself finally took off in 2002 – back to the Rockies, where he wanted to finish hiking all the high mountains he hadn’t had time for yet.