Elyte Hydration was founded to make effective hydration a simple part of everyday life. Co-founded by Mario Ozich and nutritionist Annelies Grimshaw, the brand grew from more than 15 years of experience in nutrition and fitness, along with a clear need for a reliable electrolyte supplement that combined performance, clean ingredients and enjoyable flavour. The result is a premium hydration range designed to support people through training, work, travel, recovery and the demands of daily life.