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BEHIND THE BRAND

Behind The Brand: Handsome Men's Skincare with Tim Robards

Chatting all his favourite Handsome Men's Skincare products and why he chose to work alongside this natural skincare brand, Tim povides an inside look at what it takes to be Handsome (and why even a simple skincare routine is essential for every man - even the busy ones!). 

Why did you choose to align yourself with Handsome?

I was looking for skin products that were as natural as possible but at a good price. I came across Handsome and loved what the brand was about.

Why is using products that are natural and organic important to you?

As someone who is conscious of what he puts in his mouth, I’d be silly to think that what you put on your skin doesn’t matter. We absorb the products we put on our skin, as well as the fact that some of these get washed down the drain too into our oceans. I’d rather put natural and organic products on my skin than cheap chemical versions that we know can cause health issues. 

Do you have a typical daily skincare routine?

The best thing about Handsome is that it is fairly minimalistic for the busy man. Daily, it’s as simple as washing my face, washing my body and moisturising. Every few days - or on days when I have to shoot and look my absolute best - I may use the face buff, the new antioxidant eye cream or even the new peppermint scalp scrub shampoo as well.

How has your skincare routine changed over time and has Handsome evolved to deliver products you need?

My specific needs haven’t changed as such, but I’ve realised over time, there are other products on the market for other purposes that I was using and not satisfied with, which I think we can do better..

Whilst using the basic skin products with Handsome for years, I was struggling to find a natural deodorant that I liked and that worked. Together we came up with what I think is the best natural deodorant on the market. Similar story with the scalp scrub; I wanted a shampoo that tingles on the scalp. I’m keen to use the new pomade too, which I’ve not tried yet but it's been one we’ve spoken about producing for a while - it's due to launch early 2022.

What influence have you had over the new products that Handsome has launched?

Handsome have been great to chat with me and value my feedback (representing handsome men of the world haha!) and we have come up with some fantastic products [together]. It’s great to not just be a face, but to be a real part of the brand; a real collaboration where I can provide ideas for new products I’d like to use that I think will solve problems for the every-day man.

If your best buddy asked you why a good skincare regime is important, what would you say?

Firstly I’d bring him back to earth and remind him that his skin is the biggest organ in his body, much to his surprise, and that he needs to look after it. Many men put effort into what they wear, their physique, their haircut… but the health of your skin, and the care you take, can also play a part in how you identify - just like those things above. There’s no point having the best haircut if you have dry, flaky and crusty skin that could easily be helped with some simple skincare. 

Some men might feel skincare products are reserved for women. What would you say to dispel this taboo?

We’re not talking about make up here, we’re simply talking about looking after the health of your skin, which I think these day, many more men are inspired to look after their health and put their best foot forward, so to speak. I would compare it to walking around with a tinea infection or bad BO; it’s not unmanly to want to present your best self and take a little care in your personal hygiene and presentation. Handsome is not an over-the-top skincare routine, it’s simple, fast and effective - perfect for the busy bloke.

What’s your can’t-live-without-it skincare product from the Handsome range?

The ultra-nourishing antioxidant face moisturiser closely followed by the face buff. This combo and I feel like I’ve taken 5 years off haha!

Sarah Vercoe

Article by Sarah Vercoe

Sarah is a freelance writer and award-winning photographer with a special interest in health, travel, and fitness. Based on the Sunshine Coast in Queensland, she can be found hiking the trails of Noosa National Park, or, more likely, chasing after her one year old daughter, Illyana.

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